Baggy jeans have had their moment, but there’s a new star in town. Flare jeans have been on the rise for quite some time, and now that Kendrick Lamar has given them his stamp of approval on the Super Bowl 2025 stage, their popularity is seeing another spike.
Like cargo pants, flare jeans are gearing up to become a major denim trend. If you’re looking to get ahead of the curve, we’ve compiled everything you need to know about flare jeans, including how to wear them and where to buy them. Scroll on for everything you need to know about the flare jeans trend.
When did flare jeans become popular?
Flare jeans first entered the fashion scene in the 1960s and really permeated the mainstream in the ‘70s, becoming the go-to style for musicians and subcultures galore. In the ’00s, flare jeans entered the zeitgeist again to become a go-to, often paired with crop tops and layered under skirts.
As time went on, however, skinny jeans became the norm, dominating the 2010s. As 2020 crept closer, looser styles started to become more popular. By the time the pandemic came, prompting us to opt for comfier styles to lounge at home, coupled with the Y2K resurgence, we gravitated towards baggy jeans. Approaching 2025, stars like Bella Hadid swapped theirs for flare jeans, and now, they’re taking the main stage thanks to Kendrick Lamar.
How to wear flare jeans:
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When it comes to styling flare jeans, there are tons of possibilities. You can layer your favorite skirt or dress over them for a throwback look. Channel your inner horse girl like Hadid and go for a fitted button-down, or really commit to the bit with a suede tassel jacket. For a cool and chic look like Lamar, pair it with a simple T-shirt and your favorite leather jacket, or snag a Martine Rose one like his. Don’t forget equally trendy retro sneakers, too.
Where to buy flare jeans:
There are plenty of options when it comes to buying flare jeans. Our editors have some tried and true favorites, though. Below, shop our selections!
